A short Google Slides presentation with samples of projects I've worked on as a senior content designer.
Click here to view the presentation full-screen.
Denny's musings on space, tech, content design, writing, photography, books, comedy, and whatever
A short Google Slides presentation with samples of projects I've worked on as a senior content designer.
Click here to view the presentation full-screen.
I last blogged about User eXperience (UX) Writing and Design in 2021, and since then I've taken my design skills into another dimension--literally. As a Senior Content Designer on Meta's Horizon Worlds, I collaborated with a talented team of visual designers, gameplay experts, audio specialists, and researchers to help build both a framework for a user-created metaverse, as well as individual worlds (essentially apps and games within Horizon Worlds), designed to boost user engagement and satisfaction.
As the Senior Content Designer for Horizon Central, I helped build this new world that serves as a central hub for both newcomers and frequent visitors to the metaverse.
Horizon Central aims to act as a central location where you can meet up with friends and strangers, and as a showcase for some of the best content in Horizon Worlds.
I collaborated with a talented team made up of product and game designers, 3D visual artist, and audio engineers to define, refine, and built this central hub for Horizon Worlds that significantly increased retention, repeat visits, and exploration of Horizon Worlds.
Among the features and goals of Horizon Central:
Among the areas where I played a key role as the content designer for the space are:
Horizon Central stands out as the sole world in Horizon Worlds with a dedicated link in the user interface, making it the most prominent world in the platform. It was a privilege to contribute to its design and launch, as well as to its ongoing enhancements that continue to make it more engaging.
Meta Connect is an annual event that serves as both a developer's conference and a platform for introducing new products. With 2023's introduction of the Quest 3 headset and Meta Ray-Ban smart glasses, this was a significant year, and to make a splash we created a virtual replica of the Meta campus within Horizon Worlds.
Visitors could explore the Events building to see models of the new Quest 3 and Ray-Ban products and read their specs, but we aimed to make the experience more engaging. We designed the world to highlight the latest features of Horizon Worlds, including a quest-and-rewards system, new graphic meshes, and portals to the metaverse's most impressive gaming destinations.
Drawing on my experience with the Core Loop team's engagement strategies, I collaborated with gameplay and graphics designers to develop a series of quests. These quests rewarded attendees with unique prizes, such as an avatar shirt featuring a Meta Connect attendee badge.
Taking advantage of the immersive, embodied environment, we minimized text and instructions, opting instead for quests indicated by symbols, interactive objects, and other intuitive cues.
We not only had record attendance for the live keynote by Mark Zuckerberg and Meta Reality Labs leadership, but also an unprecedented completion rate for the reward quests, with many attendees proudly displaying their hard-won custom Connect swag throughout Horizon Worlds.
One way to keep users returning to an app or game is by engaging them with an appealing "core loop," a reward system that motivates them to complete tasks to earn and upgrade items. In Horizon Worlds, we developed a series of quests that unlock new items, such as avatar outfits and interactive emojis.
The quests encouraged users to interact with others, aligning with the metaverse’s role as a synchronous social network. Users were rewarded for gaining new followers, giving gifts, and exploring Horizon Central and other key worlds.
The initial quest/reward loops led to a significant increase in engagement and return visits, prompting us to expand the scope for even greater appeal and retention. We introduced seasonal events with limited-time quests, drawing users into Spring- and Summer-themed worlds and rewarding them for attending events like concerts by Sabrina Carpenter and Alesso.
Originally, rewards were tied to specific quests. However, with the launch of the Summer Carnival, we began testing a virtual currency system. This system awarded time-limited tickets for completing quests, which could be exchanged for rewards of the user’s choice. This approach allows users to focus on the quests they find most enjoyable and choose the prizes that appeal to them, rather than completing less appealing quests just to unlock a coveted reward. There hasn't been a metaverse-wide virtual currency available in Horizon Worlds, so if this initial test is a success it could become the foundation for a virtual economy that world creators can participate in.
As the senior content designer on the project, I've been involved in every aspect of our quest/reward core loop: setting standards for quest titles and content, crafting specific quests, designing rewards, and incorporating A/B test results and user feedback to update the user interface to reduce friction.
As a sincere believer that technology improves our lives when it's well implemented, I've always enjoyed making the products I love more accessible. This started with writing tutorials and tips pieces as a tech journalist. After I joined Microsoft, I was able to help make Windows and the Xbox even more accessible and useful to customers as a UX writer and producer. My user experience work has focused on listening to what works for customers, simplifying what frustrates them, ensuring key functionality is prominent, and making the experience friendlier.
My Xbox
I worked with the Xbox.com engineering team to design the My Xbox feature from the ground up. The concept was to make all your key communication and information as an Xbox gamer accessible no matter where you are, from messaging and viewing achievements to seeing what your friends are playing. I helped to design the text, the customer flow, and prioritize My Xbox's launch features. Over a decade later, this feature still lives on as the Xbox Profile, and it continues to grow in popularity.
Collections
When the Xbox One launched, presenting a collection of related items to a customer was labor intensive, and the customer experience was poor, requiring them to click a game's image to see the price and description. I worked with the engineering team to implement and evangelize collections. This feature provides an easily updated, catalog-based method for presenting collections of items for sales, events, and other promotions. Collections dramatically increased revenue by enabling larger and more frequent sale events on the Xbox One dashboard. The more efficient build and localization process of the catalog-based design let us present sales and other collections worldwide, instead of just in the highest priority regions. Collections also make for a much better experience by letting customers see a game's price, discount, and details without forcing them to click through to each individual title.
Media Experiences
When the Xbox One brought HD displays and smooth framerates to console gaming, our team felt like we could use those capabilities to really show off AAA game launches. Working with an amazing team of artists, designers, and coders on the Xbox Dash team, including Bruce Warren, Todd Bohanna, and Jana Sheehan, we created full-on multiple-page multimedia promotions to promote the launches of AAA titles like Ryse: Son of Rome, Halo 4, and Battlefield 4. Called Media Experiences (MEs), these modules included animated backgrounds; detailed explorations of game features, lore, and characters; videos, photos and music; and they allowed gamers to share excitement for the games via console messaging. MEs not only had significantly higher customer engagement than typical game detail page promotions, but they also provided a significant lift in preorders.
(Imagine this with animated rain and flashing fire, and the Battlefield theme playing.)
Xbox App
Building off the success of the web-based My Xbox, Microsoft decided to build a dedicated Windows Xbox app for Xbox One players, allowing customers to see and preorder/purchase new and upcoming games, communicate with friends, stream Xbox games to the PC, and more. As the gaming lead on the Xbox dash team, I ensured that the user experience followed best customer practices and I prioritized the functionality that our metrics indicated was top priority in the initial launch. After the application was relaunched to support the highly successful Game Pass subscription programming, I worked with the engineering team to refine the UX and prioritize the functionality for the Store section in the app.
Windows
Of all the UX work I've done, redefining the Windows UX, Help system, and troubleshooter process has likely had the most positive impact on customer experiences. Teaming with Windows engineers on areas such as audio devices, driver installation, and user access control, my team and I worked to make Help text more accessible (and we were the first team to use real-time customer feedback to further refine help information), to improve user interface text, and to make flows for processes more logical and streamlined. From significant changes like completely rewriting help files into a friendlier voice, to small but helpful details like adding illustrations of audio jack functionality, our team significantly increased customer satisfaction with the Windows UX in comparison to the legacy Windows XP/95 content we replaced.
The Future of User Experience
Improving the user experience has always been a passion. When the Xbox engineering team was trying to get approval to do an unprecedented total revamp of the Xbox 360 user interface, I interviewed Marc Whitten, then the head of Xbox development, and created a faux Wired article fictionally describing the proposed "New Xbox Experience" a year after it launched. That article helped Marc get the greenlight from execs for a costly, risky revamp that continues to evolve today in the Xbox user interface. It's awesome to power-on an Xbox 360 console and still see the fruits of the efforts my team and I made, and to see those improvements still reflected in the latest Xbox Series X|S.
Having started my technology enthusiasm in the days of typing LOAD ":*",8,1 to start a game, and now loving an era of being able to just say "Alexa, let's play Star Trek trivia" anywhere in my house, it's exciting to see how much the user experience has improved.
As we move forward into new frontiers like virtual and augmented reality, the continued improvement of digital assistants, and more, I'm psyched to see where the user experience will go, and excited to be a part of helping make these awesome, entertaining, life-improving technologies even more accessible to future audiences.
I started writing professionally in grad school working on my MS in Communication, after making a bet with my roommate Jimmy on who could get published first in a computer magazine. I won the bet, and I’ve been writing and editing professionally since. Along the way I’ve done features, reviews, and tutorials for consumer magazines like OMNI, Wired, Entertainment Weekly, United Airlines Hemispheres, and a wide variety of technology magazines and websites, including Tom’s Hardware, ExtremeTech, c|net, Computer Shopper, Computer Gaming World, Handheld Computing, AmigaWorld, COMPUTE!, and many more. Also four books so far, and a ton of technical writing ranging from software manuals to Windows help files and user interface text. It’s been a bit like having writing class homework due throughout my entire life, but I love it.
The Science of Star Trek
This was written for the late, great OMNI Magazine. I was able to interview science fiction production luminaries like Andre Bormanis and Mike Okuda while they were working on series like Star Trek: The Next Generation. This assignment also landed me a chance to visit the Deep Space Nine sets.
Virtual Blue Yonder: Fightertown Takes Off
Another OMNI article. The tour of Fightertown, a virtual air combat facility, was a blast, but the best part of this one was getting to fly in the back seat of a real USAF F-15D. I wish I’d had about four more pages to write about that part of the experience.
VR Headset Head-to-Head
A comparison of the Oculus Rift and HP Vive for Computer Shopper. I think the headline pun was just fortuitous.
Cloud 9 C989 ergonomic keyboard (Tom’s Hardware)
Fnatic REACT+ headphones (Tom’s Hardware)
Oculus Rift VR headset (Computer Shopper)
Oculus Touch VR controllers (Computer Shopper)
HP Elite Slice PC (Computer Shopper)
Digital Storm Eclipse PC (Computer Shopper)
JVC Everio GZ-MG37 camcorder (c|net)
Sony CLIE for Dummies (Wiley Publishing)
One of four technology tutorial books that I wrote or co-wrote, this one in the popular “…for Dummies” series. This is a PDF containing a few sample chapters to give you an idea of my accessible style when writing tutorials for novice and casual readers.
UX Examples: Over the years I’ve helped make Xbox.com, the Xbox console, and even Windows easier to use and more accessible. Here’s a look at some of the work I’ve done,.
BackupBuddy 2.0 (Blue Nomad Software)
Build a VR Powerhouse
I was given a $2,000 budget to design and build a fast PC for VR gaming. Part of Computer Shopper’s “Build It” series, the idea was to show not just what I chose, but explain why I chose those parts, and then talk about the process of putting it all together.
I codesigned, cowrote, and cohosted Xbox LIVE’s Insider Moves game tips show along with Ryan Treit. This pioneering tips show, created when YouTube was still in its infancy, would often get over a million views each week on the Xbox 360 console. We aimed to provide content for novices and hardcore gamers alike, and incorporated humor and running jokes to keep people coming back even if they weren’t stuck in that particular game.
I’ve also appeared as a guest expert covering computer hardware and gaming on broadcast shows such as The Screen Savers and CNN Headline News.
Denny Atkin Photography on Facebook
A small sample of my photography. I’m a big aviation and space buff so you’ll find an emphasis on airshow pictures and drone panoramas, but there’s a bit more variety in my Samples Album. I’ve also taken hundreds of product photos to accompany reviews and feature articles; you’ll find some of those accompanying many of the articles above.
The Final Space Shuttle Launch
Day 1, Part 1:The Twent
Day 1, Part 2: Visiting the Launch Pad
Day 2, Part 1: Ground Control to @Astro_Ron
Day 2, Part 2: Go for Launch? Really?
I was lucky enough to be selected as one of about 100 social media representatives to view and report on the final Space Shuttle launch, STS-135, as part of the NASA Social program. Since then, I’ve also reported on the first test launch of the Orion capsule that will be used in NASA’s Artemis program, and on a visit to the NASA Armstrong center at Edwards AFB to report on aerospace research.
This was written in 2018 immediately after seeing Les Miserables at the Paramount Theater in Seattle. Because I had a lot more fun writing this than I did actually seeing the production, I'm sharing it here.
Empanada, the girl raised with Croquet, spends 15 minutes singing of her love for Guy.*
She is then immediately fatally shot.
She tells Guy of her love. He cradles her and says he loves her and will always be there for her in her life.
Then she dies.
Then a full minute of combat or talking or something else unmemorable happens. A minute having passed, Guy then feels distant enough from Empanada to sing of his undying love for Croquet.
(* We call him Guy because it’s a French name and I can't hear clearly enough to catch his name. Also, it is fitting, because though he is instantly lovable, he is also amazingly generic.)
Then he passes out and Jean Val Jean sings of something that was unintelligible with the acoustics of the corner I was sitting in, but whatever it was, he holds this sustained high note at the end of the song for like 45 seconds, which gets a huge round of applause and makes the ghost of Whitney Houston rise briefly from the grave.
Then a little boy sings of the glory of child soldiers and is immediately shot dead.
When Empanada was the first to die, Fabio said the battle would be won in her name. 10 minutes later, everyone is shot dead except Guy and Jean.
First, Guy sings of Croquet, and now this. Empanada gets no respect.
Oh, and at some point Jean lets the captured Inspector escape. The Inspector finds good in Jean Val Jean, and he cannot reconcile a world where he can see good in a bread thief, so he jumps off a bridge and kills himself. Seriously. This happens.
Jean Val Jean carries Guy’s body through the sewers, beneath Arkham Asylum. (I think; it gets a little unclear here.) He passes out and is robbed by Croquet’s former foster dad, because if you think it’s a small world where you live, you obviously haven’t been to France.
Jean wakes up, carries Guy home, and with her love still strong even though Guy has somehow become the Penguin from the Gotham TV show (seriously: outfit, cane, hair, limp, all of it), Croquet nurses him back to handsomeness.
Then they get married, Guy punches foster dad (because small world) at the wedding, and finds out Jean Val Jean was the one who saved him.
Knowing Croquet is safely in the hands of our generic hero, Jean goes off to die of shame for having stolen bread to feed a child 35 years before.
The ghost of Croquet’s hot mom appears and thanks Jean for raising her daughter, and says "come to heaven and I’ll show you some real thanks."
Croquet and Guy show up and say Jean must live and stay with them. Jean looks at Croquet’s mom, who is now, creepily, joined in beckoning him to the afterlife by Empanada's ghost. (Don’t do it, Jean! Empanada may be dead, but she’s still jailbait. Jeez, dude!)
Jean Val Jean decides eternity with Hot Ghost Mom is somehow preferable to sitting around and cramping Croquet and Guy’s generic passion, and immediately dies.
In Heaven, Jean joins the Choir of Dead Ineffective Barricade Revolutionaries, who apparently know how bad the acoustics are in my corner, because they start singing about whether I can hear the people sing.
Guy and Croquet are apparently concerned as well, because they sing along despite not being ghosts.
Then everyone bows and I run to beat the crowd to the bathroom.
fini
This is a quick hands-on impression of the Oculus Rift S from the view of a flight sim player. It's not a full review (plenty of those around) and it's focused on the rather niche category of flight simulations, which is where the Rift S turns out to really prove it's worthwhile.
Despite the lukewarm reviews and the minor upgrades in specs, Matt Wagner's commentary on the Rift S's clarity in DCS made me order it from Amazon (where I could return it easily if not impressed).
I'm *not* returning it. Spent the evening flying flight sims in it and it's clearly a worthwhile upgrade for sim fans. You would think it had much higher resolution than the original (CV1) Oculus Rift, given the additional clarity. The screen door effect (visible pixels) is just *gone*. (At least, for my eyes.)
Some impressions trying various flight simulators:
A quick game of Beat Sabre showed the controller tracking to be as good in that game as with the OG Rift with three sensors spread around the room -- it never lost tracking.
Random notes:
Answering Some Questions
I posted an earlier version of this on a couple of simulation and gaming forums, and some questions came up. Here are the answers:
If you're playing action-based VR games, games with cartoony graphics, or really anything outside of vehicle simulations, I'm not sure the improvements in the Rift S would justify an upgrade from the original Oculus Rift CV1. But for flight sims, the Rift S awesome and I have zero regrets on the money spent.
I had an HP Reverb on order as well, thinking the increased resolution would be a big benefit in sims. But I just cancelled that order, because the Rift S is so sharp I'm quite satisfied, and the Oculus solution is going to have much better frame rates than the Reverb's higher resolution will afford.
I don't know what the cancelled "Rift 2" was going to be, but the S might as well stand for "Sim edition" and it's a nice upgrade for my usage scenario.
(If you decide to buy one and use this Amazon link, I'll get a couple of bucks in Amazon credit, which would be cool and appreciated.)
My great uncle was recently recognized by the city of London for his service in WW2 by having a new street, Morgan Ave., in the west end named after him.
Franklin Benedict Morgan was an RCAF Pilot Officer who flew for 99 Squadron RAF on both bombing and mine-laying missions.
While flying Wellington LC Z8891 of 99 Sqn. on their return from Bremen he and his crew were forced to ditch off Lowestoft and were picked up by a trawler.
He was flying for the RAF's 38th Squadron in Egypt in 1942 when his plane was hit while returning from a mission. A couple of his crew were able to bail out and he attempted to nurse his badly damaged Vickers Wellington bomber back to base. Unfortunately, the bomber ran out of fuel and crashed just four miles short of his home station near Cairo. He's buried in the Heliopolis Military Cemetery in Egypt.
Due to a 1940s-era divorce I never got to know the Morgan side of my family well, but I'm honored by the service of my great uncle in helping win the war.
Both of my grandfathers -- Donald Thorburn, who I was very close to and who helped raise me and build my interest in science, and my genetic grandfather Donald Morgan -- also served in WW2. Opa (Don Thorburn) was an X-ray technician on the front lines, helping wounded soldiers as the allies advanced north into Italy. Don Morgan was a Canadian adviser to Winston Churchill, among other duties.
The original contents of this blog were lost due to a GoDaddy snafu in 2017, but I’m currently re-building the blog thanks to Archive.org having grabbed copies of early snapshots of my blog posts. As we head into a new era of launching astronauts from American soil, I feel it’s worth the effort to document where we’ve been, as we head into the future.
I’ll be focusing on resurrecting my space posts for now. My guide to building a Windows 7 Media Center PC/DVR probably isn’t going to be that useful in 2019.
Once the old content’s back, I’m looking forward to chronicling upcoming missions to the ISS and beyond, as well as musings about technology, comedy, and more.
My original blog entry about the Orion launch was alas lost when GoDaddy deleted my earlier site, so this is a "best-of" recap of the highly successful Orion EFT-1 flight test NASA Social.
I live-tweeted the social, including the Kennedy Space Center tour, the first day excitedly waiting for the eventually-scrubbed launch, and the final launch. Click here to read the Tweets and see the images I posted during the NASA Social event.
The Twitter stream is a good recap of the actual event. The flight was a resounding success. After the launch most of us went to the KSC tour to watch the recovery in the theater there. You can see my video of the launch, and NASA's video of the recovery, at the bottom of the post.
For more background on the planned test, see NASA's data sheet on Orion EFT-1. For a full recap of the timetable of the flight, the Orion EFT-1 Wikipedia article has some good info.
See my pics below. It was an honor to be invited by NASA to be a part of this historic event in our move to send humans past earth orbit again. Looking forward to visiting KSC to see astronauts launching from American soil again soon!
On December 3 and 4, I’ll be part of a lucky group of 150 people chosen from thousands of applicants to attend the NASA Social event for the first launch of Orion, NASA’s next space vehicle. On Wednesday, we’ll tour Kennedy Space Center in the morning, and from 1-3 pm EST we’ll be the audience for a NASA TV broadcast about the upcoming launch. We’ll hear from scientists and engineers supporting the Orion program, and hopefully get a chance to see it on the launch pad. Then, on Thursday, we’ll be up during the pre-dawn hours to head out to the NASA Causeway, where if all goes well we’ll be able to witness the launch from the press area just a couple of miles away. I’ll be covering the launch on this blog, and tweeting live at @dennya on Twitter.
What is Orion?
Orion is a new space capsule that’s a component in NASA’s upcoming Space Launch System, the crewed successor to the Space Shuttle program that will be used to travel to the moon, asteroids, or even Mars. Orion resembles the Apollo Command Modules of the 60s and 70s, but with room for four to six astronauts, and modern 21st century technology inside. Like the Apollo capsules, Orion will return to Earth via parachutes, and will splash down in the ocean for recovery.
Orion will be protected during reentry by a huge 16.5-foot diameter heat shield on the bottom of the capsule, as well as 970 Space Shuttle-style tiles surrounding the upper portion. As with Apollo, an escape rocket will be mounted above Orion to pull the astronauts to safety should something go wrong during launch.
Though NASA is promoting Orion as the first step towards Mars, the capsule isn’t roomy enough to support a trip of that length. By itself, it can support a crew of four for up to 21 days in space, so it would be paired with a habitat module that could allow for longer trips, and possibly a crew of up to six. (And hopefully a lander as well, if they’re going that far!) Current proposed initial crewed flights for Orion include a possible test flight around the moon (with no landing) and an asteroid recovery mission. The asteroid mission is particularly ambitious: a robotic tug will fly out to the asteroid belt, snag a small asteroid, and bring it back into orbit around the Moon. Then astronauts will fly to the asteroid on Orion to do scientific investigation.
This Week’s Flight
The launch I’m attending, Exploration Flight Test-1, is an uncrewed first test of Orion’s systems, designed to ensure that everything works as planned before the first flights with astronauts aboard. The 4.5 hour flight will include two orbits of Earth, reaching a peak altitude of 3,609 miles in order to simulate a re-entry speed similar to what will be experienced returning from the moon.
This flight will test the capsule’s systems and shielding, making sure that Orion can safely protect human passengers from the heavy radiation it will encounter passing through the Van Allen Belt around the Earth. The capsule is heavily instrumented to measure heat, radiation, and other criteria throughout the flight.
During re-entry, the Orion capsule will face temperatures of up to 4,000 degrees Fahrenheit. That’s 80% of the 5,000-degree temperatures expected during a return from lunar orbit. A series of 11 drogue and main parachutes will slow the capsule down, culminating in the deployment of three 116-foot-diameter main chutes that lower the capsule’s speed to less than 20 mph for splashdown. As with the Apollo capsules, US Navy ships will be standing by to recover Orion from the ocean.
Because the Space Launch System rocket – a monstrously huge craft, bigger than a Saturn V, which uses updated Space Shuttle main engines and stretched versions of the Shuttle’s solid rocket boosters – isn’t yet ready to test fly, Orion will be lofted to orbit by a United Launch Alliance Delta IV Heavy rocket. It will be interesting to compare the power and noise from the last launch I attended: STS-135, the final flight of the Space Shuttle program.
Next Steps
There’s some criticism that Orion doesn’t have a clear mission. But by the time Orion is ready to fly with a crew, we’ll have a new administration in office, so its first destination will likely be determined by whoever is President then. It’s an unfortunate reality of our system that, as governments change, long-term programs like Orion often get re-tasked or reset. In fact, the Orion capsule was originally designed as part of NASA’s Constellation rocket program, which President Obama canceled after taking office. We’d likely be much closer to flying to an actual destination had there not been a political reset of the Shuttle successor, and hopefully the next administration will support this existing effort to reach out past our planet’s orbit and not force similar delays and resets. Orion alone is not an interplanetary craft, but it’s the first step in developing a craft that can take humans past the moon and into a future where we’re not fully dependent upon one planet for our continued survival.
— Denny Atkin
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